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Robot maker · registered

Sony (AIBO)

Consumer marketwearablesCurated record
us.aibo.com

Scoped entry: covers only Sony's AIBO entertainment robotics program (ERS-1000 series); parent-wide Sony business data is not tracked.

Sony's AIBO (ERS-1000 series) is an AI-native consumer companion robot using cloud-hosted AI for personality development, face recognition, autonomous navigation, obstacle avoidance, and behavioral adaptation to each owner. AIBO uses 22 motorized joints for naturalistic motion, onboard OLED expressive eyes, touch/light sensor arrays, and continual over-the-air software learning updates. The March 2025 system software update expanded face recognition accuracy and autonomous skill learning. AIBO is sold commercially at $2,899 with ongoing subscription AI services.

HeadquartersTokyo, JP
Founded1946
Consumer fundingNot disclosed
TeamNot listed
Deployments2
Open roles0
01

Company overview

Identity and operating footprint

Company typeRobot maker
Market segmentConsumer
StagePublic
FoundersNot listed
Regions servedNorth America, Asia, Europe
Countries deployedNot listed
Service footprintNot listed
Last reviewed2026-07-05
MX

Robot models

Specifications remain vendor-claimed

Machinewearables

AIBO ERS-1000

  • 22 joints, cloud AI personality, face recognition, obstacle avoidance, autonomous behavioral learning; $2,899 retail

    Vendor-stated specifications; commercially sold in US and Japan

    Claim source
DP

Deployment log

Announced and cited only

AnnouncedCustomerSiteCountryCountEvidence
2018-09-19US consumers (Sony Electronics)consumer / retailUSNot disclosedAnnouncement
2018-01-11Consumer retail customers (Japan + US)consumer / retailJP20000Announcement
TL

Company timeline

Milestones and announcements

2025-03-01March 2025 system software update expands AIBO autonomous skill learning, face recognition and motion smoothness; product actively maintained with OTA AI updatesKeyiro
2024-06-01AIBO Kinako Edition (limited-edition, 6th anniversary) released with new colorway and eye color variants; ongoing commercial availability in US and JapanNotebookcheck
2018-09-19Sony AIBO ERS-1000 US launch — First Litter edition released for pre-order; US retail availability confirmed for Holiday 2018Wikipedia
2018-09-01AIBO ERS-1000 launched commercially in the US — second generation after 2006 discontinuation; uses cloud AI for autonomous personality and behavioral learningWikipedia
2018-01-11Sony relaunches AIBO (ERS-1000) in Japan at ¥198,000; sells 11,111 units in first three months of availabilityRobotics and Automation News
SC

Source ledger

6 unique public sources

01
aibo — Sony AIBO official US siteSony · retrieved 2026-07-05
02
Sony Electronics Launches Limited aibo Espresso Edition in the USPR Newswire / Sony Electronics · retrieved 2026-07-05
03
AIBO — WikipediaWikipedia · retrieved 2026-07-05
04
2025 Aibo ERS-1000 ReviewKeyiro · retrieved 2026-07-05
05
Sony releases Aibo Kinako Edition robotic dog in two-tone light brown and whiteNotebookcheck · retrieved 2026-07-05
06
Sony sells 11,000 units of robot dog AiboRobotics and Automation News · retrieved 2026-07-05